Photo: Madonna, Van Halen, Jay Z
  sell sell sell

what do music videos sell?

  Music videos sell a way of life  

Musicians promote themselves and market new songs that in turn sell CDs. Some artists are hired to author or sing movie soundtracks. The soundtracks create buzz for movies. Music video distribution channels, such as MTV or BET, are a non-stop advertising medium. Record companies pay for the production of music videos because they are considered TV commercials for CDs.